Where Does Social Media Fit into the Customer Journey?

Where Does Social Media Fit into the Customer Journey? written by Alex Boyer read more at Small Business Marketing Blog from Duct Tape Marketing

Businesses know that they must have a presence on social media, but they don’t know how to use it. The wonderful thing about social media is that there are multiple platforms and countless ways to use them. It can also be overwhelming for some business owners who begin social media marketing without a plan. ToContinue Reading

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When Someone’s Behavior Affects Me, What Can I Do?

We Are Not Separate Some authors suggest that, when we are healthy enough, we will not be affected by others’ unloving verbal behavior. We will rise above it and not take their words personally – that “Sticks and stones may … Continue reading →

How Are You and Your Partner Doing Together?

How is your relationship with your partner? What are the positive and negative aspects of your relationship? Read More »

Weekend Favs March Twenty Eight

Weekend Favs March Twenty Eight written by John Jantsch read more at Small Business Marketing Blog from Duct Tape Marketing

My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you check them out if they sound interesting. The photo in the post is a favorite for the week from Flickr or oneContinue Reading

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Fifty Shades of Grey

Fifty Shades of Grey is a 2011 erotic romance novel by British author E. L. James. It is the first installment in the Fifty Shades trilogy that traces the deepening relationship between a college graduate, Anastasia Steele, and a young … Continue reading →

When You Want It, But He Doesn’t

When you want more “sex” than he wants, it does not merely reflect your issues in the bedroom or your sex-life. Issues about not having the sex or intimacy you want start outside the bedroom and go back to thinking … Continue reading →

The Wonders of Love

Like make wonders. I can’t believe that loving again has a healing power in my broken heart. Read More »

The Pursuit of Love!

What we all seek in life is a soul mate, someone to share your life with! But even if we find a life partner, it takes a lot of hard work, dedication and consistency to sustain a healthy relationship. Mutual … Continue reading →

Facebook posts about work frustrations land Florida man in UAE prison

A hallmark of American life -- griping about work -- has landed a Florida man in a Middle Eastern jail.

DOJ will not prosecute former Ferguson police officer Darren Wilson

The Justice Department announced Wednesday that it will not prosecute former Ferguson, Mo., police officer Darren Wilson in the shooting death of an unarmed black 18-year-old, while also releasing a report faulting the city and its law enforcement for racial bias.

Bill Cosby accuser says he had her put oatmeal on her face, act like a queen

A woman claims the star had her cover her face in oatmeal on one occasion and asked her to pretend to be an elegant queen. 

How To Remove Tags From Wikipedia Articles

Getting rid of those ugly tags at the top of Wikipedia articles isn’t always an easy task thanks to the community of editors who use them as “badges of shame.” You need to make sure that you have a valid reason to remove the tag and that you are doing so in accordance with Wikipedia […]

NTSB reportedly considers re-opening probe of Buddy Holly plane crash

The National Transportation Safety Board reportedly is considering re-opening its investigation into the 1959 plane crash that killed rock and roll stars Buddy Holly, Ritchie Valens, and J.P. "The Big Bopper" Richardson.

10 Business Lessons We Learned from Don Draper

Don Draper, the fictional main character of the AMC’s dive into 1960s Madison Avenue, will make a final appearance as the dashing, womanizing advertising exec on April 5th. As the final episode of Mad Men looms near, we reflect on all the things we’ve learned from Mr. Draper since his premiere in 2007. We’ve learned […]

How To Be An (Effective) Extroverted Boss

When we think of business managers, we think of people who have a seemingly inexhaustible amount of energy. We think of people who are outspoken and commanding. It is true that most executives and employees expect managers to fit this description, and, historically, most probably have fallen more toward the extroverted side of the scale. […]

3 Tips for Getting Started with Podcasts for Content Marketing

Companies are always looking for new formats to include in their content marketing programs. And not only are there many different options available to marketers, but also many different user preferences. But podcasts are one of the tactics that are gaining traction. Although podcasts have been around for years, a 2014 Edison research study revealed […]

How Managers Give Heroics a Bad Name

From time to time, every organization has to face tough, emerging challenges. They can be market-imposed, like a new regulation that changes the way you need to operate; self-imposed, like a fixed ship date for a product you’ve never made before; or required by circumstance, like a new enterprise system installation that goes awry. The […]

10 Shocking Stats That Prove Your Business Needs Email Marketing

With 2015 well underway, you’d think that Snapchat, Vine or some other social network would have already stolen the marketing spotlight. But for those of us who work in the marketing world, we know better. Email marketing is a tried and true marketing strategy and should be a primary facet of your marketing mix now […]

The 12 Biggest Website Mistakes You Can Easily Avoid

Websites. These days, it seems like almost every business has one. From your favorite local sushi place to your tried-and-true bookstore, every business, big or small, can be found online. Businesses today need to have an online presence if they want to reach potential buyers. This presence includes having a variety of social media accounts, […]

Report: Brownstone singer Charmayne Maxwell dies in freak accident

Charmayne Maxwell of the 90s R&B group Brownstone died Friday night in Los Angeles.

5 Customer Care Lessons From Dr. Seuss

The lessons we learn and put to memory as children are the ones that shape us personally and professionally as adults. Theodor Geisel, whom the world knows simply and fondly as “Dr. Seuss,” may be best known for his children’s stories, but if you read between the lines, there are lots of good lessons for […]

6 Ways to Develop Repeat Customers

6 Ways to Develop Repeat Customers written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing

Today’s Guest Post is by Duct Tape Marketing’s own Kala Linck – Enjoy! You may have heard us talk about the Marketing Hourglass. The Marketing Hourglass refers to the entire customer journey, from when they first hear about your brand, to when they decide to purchase from your brand, to when they become a loyalContinue Reading

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The How And Why Of Infographics

Infographics are everywhere and it seems that articles disparaging infographics are also popping up everywhere too. There are a lot of poor quality infographics out there, but that doesn’t mean we should write off the whole idea. When an infographic is done well, they are informative and valuable, helping a reader to understand complex ideas […]

Where To Start With Your Analytics

More often that not, we have appointments with potential clients who are having trouble getting any traction with their website. They come to us with this look of desperation and exhaustion, wondering why, oh why, isn’t our site working after all the time and effort we put into it?!?! Of course, this leads us to […]

Why The Future of Marketing is Heart First, Calculator Second

It’s been some two and a half years since I publicly introduced my concept of The Connected Brand. Just to recap, my definition of a ‘connected brand’ is a person, company or organisation that: connects with the people who matter the most to the success of its business, or cause or issue; contributes to their […]

Sales Analytics: Data-Driven Forecasting for Better Quota Attainment

“A sales rep, an accountant, and a data scientist walk into a bar…” Is there really a joke in here somewhere? A recent Research Report will search for common ground in the world of business analytics, and explore how both B2B sales professionals and their operational counterparts can benefit from the adoption of best practices […]

3 Tips to Test Your Way to Better Ads

As a search marketer, you likely rigorously test email copy and landing pages, but what about your ad copy? Search ads need love too. Testing search ads can provide marketers with valuable insights and data about how ad creative impacts overall campaign performance. The more you test your ad copy, the more highly optimized your […]

5 Reasons Why Darth Vader Made A Great Leader

Is the Force with you as you’re leading your team or company? Maybe you look up to modern leaders like Warren Buffet, Angela Merkel, the Dalai Lama or even Bono for examples on how to inspire teams, energize followers, and achieve great success. But lessons on leadership can be found in less obvious places too. […]

Protect Your Ideas: How to Stay Away From Trademark Infringement

As a small business owner, it’s critical that you protect your assets and your brand. While it may not be an issue in the beginning, your trademark and patents could become exposed to infringement in the future if you aren’t careful. By learning from recent legal rulings involving companies like Pom Wonderful LLC, you can […]