Duct Tape Marketing’s Most Shared Posts of 2015

Duct Tape Marketing’s Most Shared Posts of 2015 written by Alex Boyer read more at Duct Tape Marketing

2015 was an exciting year for the Duct Tape Marketing team. Our team internally grew, we expanded the Duct Tape Marketing Consultant Network, launched the Duct Tape Marketing System course and community, and even restructured our website and launched the all-new Duct Tape Marketing Content Community. That’s a lot of major changes for us in just 12 short months, but a lot has also stayed the same. We still strive to bring you great small business marketing content weekly on our blog.

Every week we feature posts from John Jantsch, the Duct Tape Marketing team, and guests from around the world. Here are the top-5 most shared posts of 2015 (via Buzzsumo):

Top 4 Content Marketing Metrics

Knowing how to use Google Analytics is the #1 tool any content marketer needs to have in their arsenal. The best part about Google Analytics is that it shows us everything we need to know about our websites and then some.

Unfortunately, it throws a lot of data at us and sometimes it can be overwhelming and difficult to interpret.

The good news is you don’t need to follow all of this data closely. There are a handful of metrics you can use to get an idea about whether or not your content marketing strategy is working. These 4 metrics are great numbers to track.

21 Blogs I Turn To When I Need to Learn How To Do Stuff

No shock in this statement – John is a big fan of blogs and blogging as a core marketing, content and SEO practice. He subscribes to many blogs, reads blogs daily and generally finds that when he searches for things blog posts offer the most useful solutions.

These 21 blogs are helpful blogs that John turns to regularly to help him find information he needs to complete projects, do research or even just read up on something interesting.

16 Step Checklist for the Perfect Blog Post

You work hard to create content – sometimes on the fly in the midst of the raging storm that is entrepreneurialism.

In the rush to get the thing out though you can diminish its impact through oversight and sloppiness. You might even do your brand more harm than good. And then all that hard work has less payoff.

Use this 16-point checklist to make sure you do everything you need to do to get the most from your blog posts.

Email Marketing Best Practices for Lead Generation

Leads, leads, leads. Everybody wants them and once you have a few, you will want more. When you do get more, you will want better quality ones. It’s all part of doing business.

In the only guest post to make this list, Brian Sutter of Wasp Barcode Technologies breaks down how to generate new leads with email marketing.

10 Ways to Use One Piece of Content

The idea of content marketing begins and ends for so many with – “It’s Monday, what the heck should I write today?”

What if instead you thought a little bigger – what if you thought we want to be seen as the trusted, go-to service provider for what we do and our value proposition is that we bend over backwards to make you happy when nobody in our industry even tries to.

John breaks down 10 ways to repurpose a single piece of content. Now you can save time and still create great content for your readers.

Oral Sex: Tongue Tips for Men

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The post Oral Sex: Tongue Tips for Men appeared first on Instant Infatuation Formula.

Commercial Real Estate: Advice You Can Use

Commercial Realty: Advice You Can Utilize

When you buy business real estate, your house can be a cash cow or a money pit. Every piece of home has the potential to go in either case. The choosing factor is how much you learn more about business property and how well you prepare yourself for the market. Here are a couple of essential factors to consider: Dental Real Estate in Las Vegas

If you do not know the best ways to negotiate an offer yourself you ought to make sure that you work with a representative to do it for you. If you make a wrong move you can cost yourself a lot of money, so employing a representative would be much more cost effective. Dental Leasing in Las Vegas

Do yourself a favor and get some sort of coach that will teach you and have you gain from their mistakes. These coaches can conserve you a bunch of money by helping you avoid making big errors, identifying when you've missed presently crucial things, and offering you access to important resources that you would not have actually been able to access. Solar Leads

Before you buy industrial realty, you need to challenge underlying presumptions. Despite the fact that numerous pro formas will look truly good, you should still review the validity of the various presumptions since the pro forma could have gaps in it that require resolving: Suppose a pro forma assumes there will be two months of leasing down-time. For that reason, you should consider exactly what would happen if the leasing down-time is 6 months instead of 2? Exactly what would take place? This is a vital assumption that needs to be resolved.

Make sure to demand and examine financial statements and income tax return info for at least the past 2 years of any industrial property you want to buy. Examine expenses such as operating expenses. Ensure you comprehend all the information presented to you and if you do not comprehend it, have your realty lawyer review the documents with you so you have a strong, working understanding of the expense and return of the property.

When dealing in industrial property, never ever act in haste and wind up making a bad choice. Commercial realty offers do take longer than household homes do. Everything takes longer: completing the buying deal, re-modeling the property, getting it sold. This is not a damaging thing, however simply something to remember. Dentist Commercial Space for Lease in Las Vegas

Develop your goals prior to you go into the real estate market. Just how much time do you wish to invest managing your structures? Just how much of a threat do you want to take, and exactly what type of budget plan will you be dealing with? This need to assist you know exactly what type of building you should be searching for.

Prepare to invest a good quantity of time on your industrial property deals. Don't get discouraged, specifically if you have yet to finish your first industrial offer. Take your time, screen offers and see to it you get into the ideal business property offer that works for you on all levels. http://dentalleasinglv.com

Hopefully, these suggestions will help you get the best from the effort that you take into business realty investment. The overall real estate market does dictate how much cash is out there, however your share of it depends on just how much you know and how hard you work.

Running a Christmas Sale Using a Small AdWords Budget

Running a Christmas Sale Using a Small AdWords Budget written by Guest Post read more at Duct Tape Marketing

photo credit: Wikimedia

It’s no news that the holidays increases sales, however, one of the drawbacks of the holiday season is the increases of competition and marketers.

So we’ve put together a list of marketing tips that will help you get the most out of your Christmas sale and on a budget. We’ve focused our actions list of Search Marketing since it has a higher potential of the best ROI.

Choose your keywords carefully – make sure that your ad wish show only on searches that 100% of people who are searching are relevant to you, searches that might be relevant should not be on your list; don’t think of it as “losing a potential customer” but think of it as allocating your budget from people that might buy your product to people who will buy your product for sure.

A characteristic that the holiday season is known for is the increase in searches, so don’t worry about exhausting the searches inventory.

Tip: one-word keywords should probably not be on your list, as they are most likely too generic and fall into the “might buy” list.

Stay clear of “Broad” match type – as in the point above, you really need to keep your keyword list as tight and targeted as possible, you don’t want Google to show your ads on keywords that it thinks are relevant to you. Due to the limited budget we want total control over the keywords that your ads are shown on, and for that reason, Broad is not the match type for this activity.

Another big con of the broad match type is that you bid you placed on the target keyword is the bid that the system attributes to all the words it find relevant, which is another point of no control that we want to avoid.

Brush up on your negatives – Another act of refining your keyword list, and making sure that your ads will show on the most relevant searches, is the use of negative keywords. 

You can use Google’s keyword planner to find out common search patterns in your industry that aren’t relevant to you, and simply put them as negative keywords from the get go, don’t wait for them to get to you.

For example, if you aren’t offering any free item you don’t want to show your ads for people who are looking for your product for free. (Remember to stay clear of the “might buy” list).

Tip: negative keywords also have match types, if there you spot a word that represents an intention that doesn’t fit your activity, like free for example, put just that word as a negative keyword with the Phrase match type (it will look like this: “free” on the negative keyword list), this will make sure that no search with the word free will trigger your ads.

Use “Call Only” campaigns – if phone calls are relevant to your activity, create campaigns with the sub-type of “call only”, these campaigns are targeted only to devices that can make outgoing calls.

Clicks on the ads from this campaign will call your number and not direct to a landing page. A lot of business are call oriented and have a high sale rate over the phone. Make sure to use scheduling if you don’t want to receive calls during all hours of the day.

Radius Targeting – if your business is a local business and you want to show your ads only to people who are near it, in a specific radius you can do that through your campaign’s settings.

Go to Settings → in the “Locations” section click “Edit” → click on “Advanced Search” → in the top of the right box you’ll see a few tabs, the second one is “Radius targeting”.

Now simply enter the center point (usually your business address) and the radius, in miles or kilometers you want to target around it.

Ad extensions, the more the merrier – make sure to utilize every ad extension you can, these are very helpful to CTR, as position and the amount of information in your ads. Do not disregard them, put the same effort into writing your ad extensions (if it’s site links, call outs or any other extension) as in writing your ad. Create Christmas oriented ad extensions; you can simply stop them after the holiday.

Give your ads that Christmas spirit – make sure to write Christmas oriented ads, make sure to refer to the pains of holiday shopping with a solution, like long lines, cold weather etc., emphasize how you can solve the issues you can.

Tip: remember that “Xmas” is less characters than “Christmas” but have the same meaning.

Use the countdown feature in your ads – when writing an ad you can add a countdown to it, this feature is known for increasing CTR. The instructions in how to use the tool are super simple, when writing an ad simply type a curly braces (“{“) and the drop down menu will appear, simply choose the countdown from the menu and follow the instructions shown.

Give your site the Christmas cheer – paint your site in red and green colors, you can also change visual elements on your site, like your logo, to be a Christmas oriented with a Christmas tree or some Christmas bells. This shouldn’t take any time, and doesn’t have to be at a designer level, you can do this in any image editing software.

Oz Wintrob has online Marketing experience of over 9 years. Experiences in various marketing platforms like: Google, Bing, Facebook, Instagram, Yahoo Japan, Baidu, Yandex and more. I’ve managed various B2C & B2B activities, for companies of different sizes, from small independent businesses to big public corporations.  

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Solar Lead Generation Company

Solar Lead Generation is important in offering small and medium scale solar energy business the potential their clients they need through solar leads in order for them to broaden their companies. In fact, there had been numerous little and medium scale energy enterprises that transformed into giant facilities thanks to solar lead generation.

At the same time, there has actually been a research on solar energy's expected growth in the years to come amongst little homes as well as businesses and energies. The survey that was released in a credit report of Energy Drive anticipated a constant growing interest on solar power, with "65 % of company consumers expecting new solar setups in the next 5 years. And the amount of money of solar they prepare to set up is not insignificant, with a number of market sectors, such as retail and groceries, suggesting a strategy to have 50 % of their load covered by solar in just 5 years.".
 

The report also mentioned a few reasons why solar energy has become popular among businesses and small homes. Among these factors is that small families and companies that set up solar power like it. Really, "57 % think that solar is ready for mainstream application. That's two times as high as non-solar businesses, where just 26 % believe that solar is technically ready for market.". Solar Lead Generation
 

Contribute to that, energy business support using solar energy among companies and little households while most of those who have actually already set up solar energy apparently expressed their complete satisfaction on the item that they have actually acquired. In fact, "just 3 % of businesses with solar considered their energy as having a negative attitude to their setup.".
 

Now, these numbers definitely do not lie and a great deal of fellow Americans are certainly thinking about setting up Solar PVs on their roofs. The primary concern amongst these customers and prospective clients of solar power business is the quality of the Solar PVs that would be set up on their roofs.
 

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We also have internal call centers that are composed of trained representatives in solar list building who have actually been working with us for quite a while; our call centers have the ability for call live transfers straight from our call center floor to our customer's sales representatives. Aside from that, we can also schedule sit down appointments in between our solar leads and our their clients based upon our customers' requirements.  Solar Panel Cleaning Melbourne
 

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Looking For a New Relationship? Start by Creating a Loving Space

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If you are single and thinking about being double then a great and easy place to start is in the space you’ve created at home. Your dishes and shirts and undies and toothpaste are all convenient for who? For you. If you want to attract a partner start making space for them. At least pick up a spare tooth brush and some nice bathroom products to bring out on that special occasion.

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The post Looking For a New Relationship? Start by Creating a Loving Space appeared first on Instant Infatuation Formula.

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I must urge you to click that link and watch it NOW, because that website could be GONE from the internet tomorrow…for shocking reasons you’ll learn in a moment.

(Let’s just say the $4.9 billion pharmaceutical industry does NOT want this secret going public, because it will WRECK their profits…)

Just click that link, and you’ll discover the REAL cause of your ED (it’s not what you think…)

And how to instantly and permanently “reverse” your ED so that you can achieve bulging, rock-hard erections on command, without pills, pumps or injections.

To discover more about how this can cure your ED and save your sex life, click the link below:

 http://www.edreverser.info